I read all Baudrillard's books, back when he was relevant in the day. You've not missed much. In fact you seem more insightful than those who do have them all to set.
Thanks a lot for the feedback--we'll change the rather lame screenshot at the bottom into something that does a better job of showing off the different showcase templates as a quick fix.
I'm looking at restructuring the homepage to tell more of a story, so I'll try and do a better job of showing how the outputs justify the effort as part of that.
Just stick a big "Here's what you could build!" link on the homepage that links to your showcase page (assuming that you use your own product). Your story should be the best selling tool you have given the fact you're selling a tool that showcases stories about people.
Plus, why not build some showcases for people who would inspire others to sign up - Mark Zuckerberg, Jennifer Lawrence, Justin Beiber, Elon Musk, Abraham Lincoln, pg, etc (legal issues not withstanding).
I take the London-Edinburgh sleeper fairly regularly, and have only ever had good experiences.
That said, although in theory standard-class passengers have to share, this has only ever happened to me once. I can imagine that if you drew the short straw it could be terrible.
The other big down-side is that you can't have a proper wash on the train; luckily there are some pretty good public swimming baths between Waverley station and our client's offices.
It also explains why over the past few days my Facebook wall has been flooded with people taking emotional recognition tests full of moody actor eyes looking into the distance.
