The cloud bet better pay off or they’re in big trouble. Especially since they’re the number 3 player and not the market dominant player like Ads. Will be interesting to see how they play out
Part of that is because "enterprise" doesn't trust Google to not drop support on short (by enterprise standards) notice and leave them in the lurch. Microsoft, in contrast, has spent decades building trust at large companies by supporting old stuff essentially forever[0].
I agree, I personally don't think it's a valid myth. As you said, the customer overall knows what he wants, and he doesn't want technical (or ideological, in the case of Free Software) purity.
I was just pointing out that because techies consider something superior (ergo the myth), it doesn't necessarily "win". Plus in this case I think it's really, really hard to argue that GCP is superior to AWS.