What nobody is willing to admit or even consider is that it is a spiritual war. Progress on this front cannot be made without the collective consciousness of humanity moving toward higher/greater awareness.
It’s a good point. It all starts within. It’s a bit counterintuitive that to win the war we have to first fully accept things as they are, right now. It’s nice that on the external level there are people creating technology to protect us psychologically, ie: ad blockers.