I've always considered these people to be scam artists after they promised sapphire crystal faces in the original kickstarter and then shipped cheap garbage.
I wasn't there for the original Pebble, but was that a stretch goal, or the promised specs no matter how many sold? I can understand them not fulfilling a stretch goal even though that's kind of crappy. If it was a promised spec for every watch no matter what, then that is not cool.
Are you sure? I can't find a single mention of this anywhere. And that would have been an extremely aggressive move unrelated to the main point of the watch.